CUSTOM MARKETING PLAN
Watson Fine Properties’ custom marketing plan is designed to identify and obtain a qualified buyer for your property.
After an extensive tour of your property, we create a custom marketing plan just for you.
Custom Marketing Components:
1). Marketing Collateral Development:
World class professional photography and video tour.
Professionally produced color glossy multi-page brochure.
Custom branded video tour of property interior and exterior.
2). Digital Marketing:
Watson Fine Properties custom buyer mobile application.
Featured placement in weekly electronic newsletter.
Visually dramatic MLS profile with appealing property description and high quality photographic and video images.
3). Online Advertising
Featured video on Watson Fine Properties website.
High “organic” search engine visibility and “pay per click” advertising.
Promotion on Facebook, Twitter, Snapchat and other social media.
Global syndication to hundreds of internet real estate websites.
4). Neighborhood Marketing
High-profile Realty Executives FOR SALE sign.
Catered neighborhood “Open House” reception.
Postcards mailers to neighborhood and surrounding communities.
Advertised buyer open house receptions.
5). E-Mail Marketing
“Just Listed” E-mail blast to 1,000 top producing agents valley-wide.
Property feature in weekly E-mail distributed to buyer mailing list.
E-mail blast to Realtors with clients looking for homes in the area.
E-mail blast to all members of the local real estate tours.
6). Agent Networking
Professional representation at realtor tour groups.
Placement of property on realtor tour.
Personal “pitching” to database of agents gleaned from over 15 years of working in the community.